You got a great price, you're pleased with yourself.
How big was your discount ?
Did you use :
- A cashback site ?
- An online discount voucher ?
- A coupon from your newspaper ?
- An exclsuive discount for newsletter subscribers ?
- A combination of all the above ?
You're not alone !
As this article in The Telegraph elaborates, nobody pays full price anymore, and it is not taboo to talk about it ! The survey suggests that 8 out of 10 people have declined to buy something if it's not on a discount.
I think with a big purchase like a TV that figure must be even higher !!
All the big brands - TESCO, Ryanair, easyJet, Amazon etc etc got where they are by being big discounters - that's just the way things are these days.
